The pandemic was a boom for ZOOM. How can it grow in the future?
What would you do to capitalize on a sudden boom in business? Do you have measures in place to turn that sudden boom into sustainable growth for the long term?
A pastiche (Tarantino) approach to strategy development
Cross-pollinate your strategy influences. Keep an eye on what’s happening in other industries and innovative companies beyond your familiar set. There’s a bias for executives to look inward within their own company, maybe even study the past, or look at their peer companies to craft strategy. Sometimes the smartest strategy might be to borrow effective strategies from other industries and make it your own. You don’t have to reinvent the wheel always!