Sales sells, but who’s buying?
A simple tool to ramp up sales teams faster and win better!
3 questions to remove your blind spots while chasing adjacent markets
Entering an adjacent market is more than a simple transfer of competencies. The sooner you accept this, the faster you find the right adjacent market that values what you offer.
Don’t oversimplify your growth plans into one metric
Companies sometimes risk over-optimizing their operations around a single metric hoping to drive growth. Invariably, they create a situation where they reward behavior and outcomes that go against the best interests and long-term strategy of the company.
Learn storytelling with numbers from sports talk shows
The capacity to build an enlightening narrative is crucial in corporate strategy. Wall Street appreciates this a lot too and they respond in kind through their impact on your company’s stock price.
The mission vs. vision confusion and why it matters
The mission along with a focused vision statement can truly shape the identity of any company. The employees get their directives from these statements. Any stakeholder for your company also understands what you’re all about through these statements.